WWF Logo History

So, what is the story behind WWF's famous Panda logo? Apparently, the inspiration came from Chi-Chi: a giant panda that had arrived at the London Zoo in the year 1961, when the organisation was being created.

They needed a symbol that is strong and recognizable so it would overcome all language barriers. The WWF founders agreed that the big, furry animal with her appealing, black-patched eyes would make an excellent symbol.

Based on these, Sir Peter Scott, one of those founders, drew the first logo, and said at the time... "We wanted an animal that is beautiful, is endangered, and one loved by many people in the world for its appealing qualities. We also wanted an animal that had an impact in black and white to save money on printing costs."

The black-and-white panda has since come to stand as a symbol for the conservation movement as a whole.

Examples of Event Advertisements

This week's assignment.

Two examples for an Event Advertisements.

These are the ones that I picked. They are pretty much self-explanatory.

First of, an ad for a Native Youth Film and Video Festival from The National Geographic. Held in The Institute of American Indian Arts Auditorium.

The second one is an ad about a Free Drama Workshop for people that are struggling with mental illness, like depression, anxiety, and such.